by Srinath | Mar 29, 2021 | Uncategorized
As the largest search engine on the internet, Google is professionally responsible for more than all three quarters of all organic traffic. Though all those clicks aren’t distributed equally and most of them go to the top three results for any given search namely with websites that land on later pages of results are unlikely to see any global visitors. Fixes for Higher Google Ranking are interesting to implement.
If you put excellent Google ranking means more traffic, making good Google rankings one of the most crucial things for increasing traffic to your website. Fortunately there are definite easy fixes you can implement right now that can go a long way in highly improving your rankings.
In order to reach the top of Google’s search results page and stay there, you require long-term search engine optimization strategy, comprising regularly published optimized content, best website maintenance, frequent updates, and much more. In the short term, there are particular SEO techniques that make a big difference, even though they’re simple. By implementing them, you will boost your rankings without too much effort.
You can fix errors and dead links
It is illustrated that error pages and dead links don’t belong on any website that takes itself sincerely. The users hate them, so for Google, whose key goal is to serve up exactly what its users are looking for, they are a big red flag
Better to Optimize for mobile
We know that half of all Google searches come from mobile devices, and the percentage has been steadily going up for the past couple of years. Regularly Google introduced mobile-first ranking. This primarily means that Google assesses your website’s mobile version even for searches that come from desktop computers.
You can improve loading speeds
The study has shown that users expect any website to load within 3 seconds or less. If it doesn’t, they actually leave, increasing the website’s bounce rates and decreasing its Google ranking.
You can add relevant external links
The high-quality outbound links increase your website’s credibility and authority, which in turn positively affect your Google rankings.
Good to optimize your images
You can add images to your content are a great idea they break up the text, make it more visually appealing, and add value for the reader. But primarily Google can’t see images the way your users do. So for Google to interpret images on your website, they require to be optimized.
Moreover paying attention to your URLs, including headings in your content and getting more backlinks are some of the features you can try for higher ranks. Fixes for Higher Google Ranking are good to implement.
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by Srinath | Mar 28, 2021 | Uncategorized
The marketing globe has many tools that can assist marketers get what they want. One of the most used tools to achieving your marketing objectives is landing pages. It is enumerated that a landing page is a web page created specifically for marketing or advertising campaigns. Generally landing pages are designed with a single goal in mind. Landing Page that converts in 2021 is interesting to know.
But how can you create a high-converting landing page, the answer is simple. You reuire to have a specific structure that will help you produce better results.
It is better to state your value proposition in the header. Your unique selling proposition is that key aspect that makes your product or service special. It is good to think of how you can present the solution your offering as different from all the competition.
Landing pages require communicating this proposition efficiently so that your visitors instantly understand what makes your brand appealing. To do this, your headline needs to be on point because most people have a limited attention span. Moreover if you don’t encourage your readers to continue reading from the beginning, you will lose them before they convert into customers.
Everyone has a different value proposition, so it’s challenging to determine what will work best but keep in mind these elements when crafting your next headline. Landing Page that converts in 2021 is interesting to know.
More importantly the visual part of a landing page is crucial for conversions. It can be a hero image or a video that your visitors will see when entering your landing page. You can try to convey emotion with your visuals and select the one that complements the heading and the subheading. You can avoid using stock images and strongly focus on portraying the context of use for your product or service.
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by Srinath | Mar 27, 2021 | Uncategorized
We learnt that smartphones keep moving into more areas of our precious lives. Beyond being a communications device, we primarily use our smartphones for active entertainment, mass shopping, ordering food items, and organizing our key schedules and so much more. All of these interactions are professionally powered by apps and the uses just keep growing. Primarily Apps making healthcare better.
Though smartphones are computers we take everywhere, it only makes sense that these devices could have massive potential when applied to healthcare. Healthcare software development could be used to ameliorate care and make the lives of professionals simpler. This will not only make the patient experience better, in certain cases, it could save lives.
The universal market for mobile health was valued at over many billion in 2020. It is also expected to grow considerably over the next few years. To get a good understanding of where the market is headed, you can take a look at some of the ways mobile health apps can be used to ameliorate care.
Developing Care More Convenient
It is enumerated that most of the patients put off care or checkups just because they find the experience inconvenient. They don’t want to drive to a doctor’s office and wait for their appointment to come up. With mobile apps, care can be made simpler.
With the quality mobile app features, a wide range of care services can be available without having to leave your home. You can also primarily consult with a doctor about an issue you are having, send images, chat over video or get a prescription if required to be. Some care will need seeing a doctor in-person, but there are numerous issues that could be resolved through easy video chat.
Finally avoiding wait times, improving access, lowering costs, opportunities for healthcare professionals, monitoring your health and stay connected with healthcare professionals are some of the features expect in mobile apps for healthcare. Thereby apps making healthcare better.
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by Srinath | Mar 26, 2021 | Uncategorized
If you run a marketing agency, you get to know all types of businesses, the good and the bad. As marketers, their job is to help global clients sell more. They actually do that through strategy, content writing, copywriting, social media, PPC ads, and more. You can also think that somewhere in these marketing tactics there would be an ideal mix for everyone. How Marketing can fix problems of your Business is interesting to know.
In the the past few years, some refused to work with a lot of clients. Some of them were a complete misfit since they were searching for quality less content with no strategy. Others had businesses that went wholly against their ethical principles. And a few of them had a major setback that no marketer could fix.
The restaurant in a good location had a big marketing budget and asked to help fix their reputation. They had a plethora of reviews and all said the same thing the food was not satisfied. When asked did you consider doing something about the food first, the owner stopped replying. How Marketing can fix problems of your Business will be really interesting to know.
It is stated that your marketing is great but it’s wasted on an underperforming sales process. This happens more often than you may think. A few years ago, one of the giant client used content writing services for more than a year. They were the ideal customer and they had a great product, great market fit, and they knew what they wanted.
The content attracted them and made them consider continuing, but the final step of the process was a free demo call, where their employees were able to convey their value proposition and make the sale. The content was actually ranking in SERPs and it was getting tons of hits on social media. Finally one can’t count on doing a single thing right. From writing to marketing and from sales to customer services, everything has to be perfect to keep the business prosperous.
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by Srinath | Mar 25, 2021 | Uncategorized
If you need your business to be successful and the top way to do that is to get your team working together to support your business requirements. As a business grows, this becomes increasingly hard. Here are top ways to improve your team culture and lead your business to success.
Define Team Culture
Team culture professionally describes an organization’s vision, values, principles, mission, and goals. How a team fits into your company’s culture will relate to how well your team leader builds an atmosphere of openness and trust.
It is illustrated that each department has a different independent team culture. But that’s not to say the culture of the firm itself doesn’t have an influence on how team culture forms. If a team’s values don’t match the values of the organization, then this will cause conflict.
Best to Empower Your Team
Share responsibility by empowering workers to make decisions. Team members who actually feel more empowered are more likely to engage with projects. As a result, you’ll see more success across your firm.
You can Build Feedback Culture
With a regular verbal feedback system, members can engage in a conversation to improve on weak areas. A conversation provides team members the chance to share performance assessments with less of a critical eye.
Good to Lead by Example
It is better to don’t assume leadership is about delegating tasks alone. Instead, your job is to model the behavior you wish to see. You do that by mentoring team members and acting as a channel between team members.
Develop Common Goals
The objectives that teams can work on together will help them grow as a team and as a company. Moreover Group identity is the foundation that strong team culture builds on and the shape it takes depends on your goals. Thus you can Ways to Improve Your Team Culture.
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